Branding and Brand Design

Branding and brand design in Düsseldorf, Germany. Visual identity, corporate design and brand systems for ambitious companies.

Branding is not the logo. Branding is the feeling someone gets when the name comes up. That is where my work begins.

I build brands that work as a whole. Identity, language, look, motion. Cast from one mould, so every application carries the same brand, from the commercial to the business card.

Brand design with film DNA

Most branding studios build brands for the static world. Poster, print, web. I think in motion from the start. What does the logo look like in a title card, how does the brand sound, how does its visual world feel. That is how corporate design ends up holding in a commercial and in an AI video, not just on a moodboard.

What you get

Brand strategy and positioning. Naming support. Logo, wordmark, brandmark. Color, type and image world. Corporate design system with guidelines. Motion packs for intros, outros and social. Templates for pitch, sales and web.

Branding in Düsseldorf, designed to scale

A brand has to work small and carry big. In a favicon and on the side of a building. I build systems that hold in both scales, instead of only looking good on the moodboard.

Who is behind it

Creative Director from near Düsseldorf, with over 25 years across film, 3D and brand. Branding gets the same depth from me as a film production, because a brand is nothing other than a story told every day.